Fondazione Opera Bonomelli

The Opera Bonomelli Foundation is an organization that deals with marginalization, support, and welcome in contexts of severe marginalization, building support paths aimed at people on the streets, alone, unemployed, and with addictions, aimed at rebuilding opportunities for a dignified life within the social context.

The perspective with which the Opera Bonomelli Foundation works is broad and outward-looking, capable of responding to needs: it is with this spirit that Studiomeme approached the communication project, defining a logo that intends to represent the journey that people make within the Foundation every day, adopting immediate and inclusive copywriting and accompanying the foundation team on a training journey on the use of social communication tools.

Studiomeme implemented a rebranding process redesigning the visual identity starting from the logo and the coordinated image, which were applied to the company profile and the website, designed in visuals and copywriting to offer a simple and clear browsing experience. Additionally, a social media training was conducted, in order to allow the Foundation team to acquire social media skills.